Client: Builders for Constructions and Real Estate
Location: Qatar
Sector: Construction
Audience: B2B & B2C
Expertise: Branding & Positioning, Graphic Design
Objective:
To establish a bold and professional brand identity that reflects the strength, reliability, and quality of Builders’ construction and real estate services, appealing to both corporate clients and individual buyers.
Scope of Work:
- Branding & Positioning: Developed a distinct visual identity and brand voice that communicates trust, durability, and excellence in construction.
- Graphic Design: Delivered a full suite of branded materials including logo, business cards, brochures, signage, and digital assets to support marketing and client engagement.
Technology & Tools Used:
- Design Tools: Adobe Illustrator, InDesign, Photoshop
- Presentation & Asset Delivery: Figma, Google Drive
- Formats Provided: Print-ready and digital formats for consistent cross-channel use
Quality Assurance:
- Multiple design iterations with client feedback loops
- Brand consistency checks across materials
- Visual alignment with industry standards and Qatari market expectations
The project resulted in a cohesive and impactful brand presence for Builders, enabling stronger recognition in Qatar’s competitive construction and real estate sector. The new identity supports Builders’ mission to deliver excellence in every project, reinforcing credibility with both B2B and B2C audiences.
